90% of CX is BS*

We’re a group of senior customer experience practitioners from some of the world’s leading brands who got fed up with the way most consultancies, tech vendors and conferences talk about CX. 

Over the past decade, businesses dedicated to improving the customer experience have sprung up across the world. Trouble is, the majority add more volume to the conversation than value. 

So we decided to do something about it. 

We set up TribeCX. And set about focusing on the 10% of CX that actually matters. 

With our digital platform, toolkits and coaching, we equip businesses with the skills they need to make the most of the strengths they already have and build the muscle to succeed in the longer term.    

There isn’t a one-size-fits-all approach. Every organisation is different. Every challenge is unique. Working together, we’ll help you find your own way to make the most of your CX spend and consistently deliver the experience your customers and employees not only expect, but deserve. 

*We’re referring to business-speak, obviously